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Ionia County, MI

RANK #31 / 996  ·  POP 66,663  ·  MI

PROJECTED GROWTH: +3.8%

Ionia County ranks among the top U.S. counties across nearly every economic indicator.

[01] Why Ionia County?

Ionia County, Michigan, distinguishes itself with the annual Ionia Free Fair, an event held every July that is promoted as the world's largest free-admission fair. The county is situated between Lansing and Grand Rapids, offering a balance of small-town atmosphere and access to larger metropolitan areas. Commuting to either city typically takes under 30 minutes. The community is characterized by its family-friendly environment and a blend of agricultural landscapes, rolling hills, and extensive natural areas. Outdoor recreation is a significant draw, with the 4,500-acre Ionia State Recreation Area providing opportunities for hiking, fishing, camping, and disc golf. Bertha Brock Park also offers trails, campgrounds, and picnic areas.

Life in Ionia County is often described as relaxed and family-oriented, with a high rate of homeownership. The public school system, including Ionia Public Schools, serves several towns and townships within the county. Transportation options include the Ionia Dial-A-Ride service, which provides demand-response transit throughout much of the county. The local economy has a foundation in agriculture and manufacturing. Recent economic developments include efforts to revitalize former industrial sites and attract new commercial activity, with a focus on supporting existing businesses and fostering entrepreneurship. There is also ongoing work to expand broadband internet access across the county.

[02] Market Snapshot

Housing Ratio
5.9x

Above national median (4.7x)

GDP Growth
+2.3%

Below national median

Home Prices
+5.4%

Outpacing national median

Climate & Terrain
-3.1

Harsh climate or flat terrain

Price/Rent
16x

Above national median (13x)

Housing is fairly valued at 5.9x relative to local economic output. The typical U.S. county is 4–6x.

[03] Signal Profile

[04] Home Value Growth vs National

Ionia County U.S. National

The Numbers

DEMOGRAPHICS
Population
66,663
+0.15% YoY
Median Household Income
$71,720
Median Home Value
$169,600
+5.44% 12mo
Median Rent
$870
Average Annual Pay
$48,605
+2.6% YoY
Employment
18,530
-0.2% YoY
Income-to-Home-Value
0.4229
More affordable than average
Migration Inflow
5.19%
of pop. from another state

Market Activity

REAL ESTATE
Median Sale Price
$230,000
Days on Market
27
Active market
Months of Supply
1.7
Seller's market
Sale-to-List Ratio
97.7%
Negotiation room for buyers
Sold Above List
25.7%
Listings w/ Price Drops
27.1%
Building Permits (2024)
94
Single-Family Permits
94

Source: Redfin · Census BPS — Browse sales on Redfin →

[05] Capital Investment

$699M
TOTAL
PROJECT AMOUNT STATUS
Tupper Lake Wind Project
Cordelio Power
$250M Proposed
Ionia Wind Energy Center
NextEra Energy
$200M Proposed
Chicory Solar Energy Center
Invenergy
$100M Proposed
Easton Township Battery Energy Storage System (BESS)
Mission Clean Energy
$50M Under Construction
Deerfield Business Park
Ionia Planning Commission
$50M Planned
City of Ionia Capital Improvement Plan (2027-2032)
City of Ionia
$49M Planned

Source: public records, news, corporate announcements. Amounts are estimates where noted.

[06] Score Breakdown

GDP Growth +2.3% 44 percentile
Population Growth +0.1% 36 percentile
Income Growth +11.3% 92 percentile
Vacancy Rate 0.5% 96 percentile
Home Price Change +5.4% 93 percentile
Price/Rent 16x 25 percentile

Bars show percentile rank among all 996 counties.

[07] Frequently Asked Questions

Is Ionia County, MI a good place to move to?

Ionia County has a Boom Town Index score of 97/100, ranking #31 among 996 U.S. counties. With job growth at -0.2% and a median household income of $71,720, it's an above-average county on economic indicators.

Is Ionia County affordable?

The median home value in Ionia County is $169,600 with median rent at $870/month. The income-to-home-value ratio is 0.4229, which is more affordable than the national average.

Is Ionia County growing or shrinking?

Population growth: +0.1% year-over-year. Job growth: -0.2%. Home values changed +5.4% in the past 12 months.

Are people moving to Ionia County?

Yes — 5.19% of Ionia County's population moved from another state, which is above the national average and indicates strong in-migration.

[08] Similar Metros

Winnebago County, IL 100 Madison County, NY 100 Oswego County, NY 100 Valencia County, NM 100 Taylor County, TX 100 Allen County, OH 100 Newton County, MO 99 Dodge County, WI 99