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Laurens County, SC

RANK #955 / 996  ·  POP 67,456  ·  SC

PROJECTED GROWTH: -3.0%

Laurens County is shedding jobs at a pace that outstrips most U.S. counties.

[01] Why Laurens County?

Laurens County, South Carolina, distinguishes itself with a blend of small-town character and access to larger urban centers. Locals often point to the historic downtown of Laurens, the county seat, with its courthouse square dating back to the mid-1700s, as a central feature. Situated in the Piedmont region, the county is less than 40 miles from Greenville and under an hour and a half from Columbia, offering commutes to these cities via I-385 and I-26. The area features gently rolling hills and forests, with outdoor recreation opportunities around Lake Rabon and the larger Lake Greenwood, which borders the county.

Life in Laurens County offers a quieter pace, attracting families and those seeking affordability. Public schools in the county are generally above average. While public transportation options are limited, ride-sharing services like Uber are available. The economy is experiencing growth, with recent investments in manufacturing and industrial development. This includes companies expanding existing operations and new businesses establishing a presence, particularly in sectors tied to the automotive industry. The county's economic development efforts focus on creating career pathways and strengthening the tax base.

[02] Market Snapshot

Housing Ratio
4.0x

Undervalued relative to economy

GDP Growth
+2.9%

Above national median

Home Prices
-7.3%

Prices declining

Climate & Terrain
-0.3

Below-average climate & terrain

Price/Rent
10x

Strong rental yield

Housing looks undervalued at 4.0x — home prices are low relative to local economic output. The typical U.S. county is 4–6x.

[03] Signal Profile

[04] Home Value Growth vs National

Laurens County U.S. National

The Numbers

DEMOGRAPHICS
Population
67,456
+0.46% YoY
Median Household Income
$52,077
Median Home Value
$138,600
-7.3% 12mo
Median Rent
$826
Average Annual Pay
$51,561
+3.8% YoY
Employment
20,195
-1.5% YoY
Income-to-Home-Value
0.3757
More affordable than average
Migration Inflow
4.13%
of pop. from another state

Market Activity

REAL ESTATE
Median Sale Price
$295,250
Days on Market
83
Slower market
Months of Supply
5.5
Buyer's market
Sale-to-List Ratio
96.9%
Negotiation room for buyers
Sold Above List
7.4%
Listings w/ Price Drops
34.4%
Building Permits (2024)
621
Single-Family Permits
621

Source: Redfin · Census BPS — Browse sales on Redfin →

[05] Capital Investment

$101M
TOTAL
PROJECT AMOUNT STATUS
Duke Energy Solar Farm (Project Tango)
Duke Energy
$60M Planned
Beaverdam Renewable Energy Center
Undisclosed
$41M Planned

Source: public records, news, corporate announcements. Amounts are estimates where noted.

[06] Score Breakdown

GDP Growth +2.9% 54 percentile
Population Growth +0.5% 50 percentile
Income Growth +11.4% 93 percentile
Vacancy Rate 1.0% 59 percentile
Home Price Change -7.3% 1 percentile
Rent Growth +12.9% 98 percentile
Price/Rent 10x 88 percentile

Bars show percentile rank among all 996 counties.

[07] Frequently Asked Questions

Is Laurens County, SC a good place to move to?

Laurens County has a Boom Town Index score of 4/100, ranking #955 among 996 U.S. counties. With job growth at -1.5% and a median household income of $52,077, it faces some economic headwinds compared to faster-growing counties.

Is Laurens County affordable?

The median home value in Laurens County is $138,600 with median rent at $826/month. The income-to-home-value ratio is 0.3757, which is more affordable than the national average.

Is Laurens County growing or shrinking?

Population growth: +0.5% year-over-year. Job growth: -1.5%. Home values changed -7.3% in the past 12 months.

Are people moving to Laurens County?

Yes — 4.13% of Laurens County's population moved from another state, which is above the national average and indicates strong in-migration.

[08] Similar Metros

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