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Roanoke County, VA

RANK #240 / 996  ·  POP 96,653  ·  VA

PROJECTED GROWTH: +1.8%

Roanoke County combines solid growth with real affordability — a rare combination.

[01] Why Roanoke County?

Roanoke County, Virginia, is often recognized for its direct access to the Appalachian Trail, including the iconic McAfee Knob, a popular hiking destination with panoramic views. Located in the Blue Ridge Mountains, the county is largely suburban, surrounding the independent cities of Roanoke and Salem. Commutes within the county and to nearby cities are generally short, with residents often measuring travel time in minutes. The community offers a blend of natural scenery and convenient access to urban amenities. The county also features Explore Park, a large outdoor recreation facility with trails, camping, and a treetop adventure course.

Life in Roanoke County is characterized by a family-friendly atmosphere and a focus on outdoor activities. The public schools in Roanoke County are consistently rated highly. The local economy is diverse, with growth in sectors such as advanced manufacturing, life sciences, and technology. Major investments have been made in manufacturing operations, and the region benefits from its proximity to several higher education institutions, which contribute to a skilled workforce.

[02] Market Snapshot

Housing Ratio
11.6x

Overvalued relative to economy

GDP Growth

No data

Home Prices
+3.4%

Outpacing national median

Climate & Terrain
0.0

Moderate climate & terrain

Price/Rent
13x

Below national median (13x)

Housing looks overvalued at 11.6x — home prices are high relative to local economic output. The typical U.S. county is 4–6x.

[03] Signal Profile

[04] Home Value Growth vs National

Roanoke County U.S. National

The Numbers

DEMOGRAPHICS
Population
96,653
+0.36% YoY
Median Household Income
$80,872
Median Home Value
$245,800
+3.37% 12mo
Median Rent
$1,116
Average Annual Pay
$54,899
+4.6% YoY
Employment
37,445
-0.7% YoY
Income-to-Home-Value
0.329
More affordable than average
Migration Inflow
5.39%
of pop. from another state

Market Activity

REAL ESTATE
Median Sale Price
$283,500
Days on Market
53
Moderate pace
Months of Supply
3.2
Balanced market
Sale-to-List Ratio
96.9%
Negotiation room for buyers
Sold Above List
18.2%
Listings w/ Price Drops
35.7%
Building Permits (2024)
360
Single-Family Permits
118

Source: Redfin · Census BPS — Browse sales on Redfin →

[05] Capital Investment

$3,160M
TOTAL
PROJECT AMOUNT STATUS
Google Data Center Campus (Project Raspberry)
Google
$3,000M Planned
Roanoke City Schools Solar + Storage Microgrid
Secure Solar Futures
$60M Under Construction
Route 419/220 Diverging Diamond Interchange (DDI)
Virginia Department of Transportation
$50M Under Construction
Amazon Last-Mile Delivery Center
Amazon
$50M Operating

Source: public records, news, corporate announcements. Amounts are estimates where noted.

[06] Score Breakdown

Population Growth +0.4% 45 percentile
Income Growth +8.4% 46 percentile
Vacancy Rate 1.1% 50 percentile
Home Price Change +3.4% 76 percentile
Rent Growth +3.0% 48 percentile
Price/Rent 13x 55 percentile

Bars show percentile rank among all 996 counties.

[07] Frequently Asked Questions

Is Roanoke County, VA a good place to move to?

Roanoke County has a Boom Town Index score of 76/100, ranking #240 among 996 U.S. counties. With job growth at -0.7% and a median household income of $80,872, it's an above-average county on economic indicators.

Is Roanoke County affordable?

The median home value in Roanoke County is $245,800 with median rent at $1,116/month. The income-to-home-value ratio is 0.329, which is more affordable than the national average.

Is Roanoke County growing or shrinking?

Population growth: +0.4% year-over-year. Job growth: -0.7%. Home values changed +3.4% in the past 12 months.

Are people moving to Roanoke County?

Yes — 5.39% of Roanoke County's population moved from another state, which is above the national average and indicates strong in-migration.

[08] Similar Metros

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